Digital Opportunities and Threats of Organization in New Economy
https://doi.org/10.21686/2413-2829-2021-3-66-75
Abstract
The subject of the research presented by the article is opportunities and threats for the organization, which are carried by digital era. The author provides characteristic of the three industrial revolutions that already took place and describes prospects of the fourth one that we witness right now. Its foundation is formed by interaction of industrial and digital technologies and its precondition is mass spread of the Internet. The article gives a list of key technologies, whose combination could seriously raise the efficiency of organization work. It includes the Internet of things, mobile devices and applications, cloud calculations, cyber-physical systems, analysis of big data and new industrial technologies. The author divides digital opportunities into 4 groups: industrial, market, logistic and organizational-managerial. It is also underlined that besides vast opportunities digitalization implies threats: socialeconomic, technological, ecological and informational. Principle problems, which hinder home organizations to integrate into digital economy, were studied. At the same time the level of using new technologies by Russian enterprises and index of business digitalization were analyzed. In conclusion the author substantiates the necessity to introduce digital technologies to ensure competitiveness of companies in new economy.
About the Author
O. E. KalenovRussian Federation
Oleg E. Kalenov, PhD, Assistant Professor of the Department for Industrial Economics
36 Stremyanny Lane, Moscow, 117997
References
1. Dokukina A. A., Salnikov S. A. Osobennosti formirovaniya konkurentnykh preimushchestv sovremennoy organizatsii i perspektivnost otraslevoy klasterizatsii (primer farmatsevticheskogo biznesa) [Specific Features of Forming Competitive Advantages of Today’s Organizations and Outlook for Branch Clusterization (illustrated by pharmaceutical market)]. Ekonomika, predprinimatelstvo i pravo [Economics, Entrepreneurship and Law], 2020, Vol. 10, No. 2, pp. 211–224. (In Russ.).
2. Dotsenko E. Yu., Zhironkina O. V., Agafonov F. V., Genin A. E. Rol konvergentnykh tekhnologiy v stanovlenii nepreryvnogo blagopoluchiya v neoindustrialnoy ekonomike [The Role of Converging Technologies in Establishing Continuous Wellbeing in Neo-Industrial Economy]. Putevoditel predprinimatelya. Nauchno-prakticheskoe izdanie, sbornik nauchnykh trudov [Guidebook for Entrepreneur. Academic – practical publication: collection of academic works], Issue XXXII. Moscow, The Russian Academy of Entrepreneurship; the Press Agency ‘Science and Education’, 2016, pp. 65–79. (In Russ.).
3. Zhironkin S. A., Kolotov K. A., Zhironkina O. V. Institutsionalnye lovushki i eksternalii innovatsionnogo neoindustrialnogo importozameshcheniya [Institutional Traps and Externalities of Innovation Neo-Industrial Import Substitution]. Ekonomika i upravlenie innovatsiyami [Economics and Innovation Management], 2017, No. 1, pp. 4–17. (In Russ.).
4. Kukushkin S. N. Planirovanie deyatelnosti organizatsii v ekonomike znaniy [Organization Work Planning in Economy of Knowledge]. Vestnik Rossiyskogo ekonomicheskogo universiteta imeni G. V. Plekhanova [Vestnik of the Plekhanov Russian University of Economics], 2019, No. 4 (106), pp. 32–39. (In Russ.).
5. Kukushkin S. N. Chetyrekhsektornaya model ekonomiki [Four-Sector Model of Economy]. Vestnik Rossiyskogo ekonomicheskogo universiteta imeni G. V. Plekhanova [Vestnik of the Plekhanov Russian University of Economics], 2020, No. 1 (109), pp. 25–31. (In Russ.).
6. Kukushkin S. N. Evolyutsiya modeli organizatsii v obshchestvenno-ekonomicheskikh formatsiyakh [Organization Model Evolution in Social – Economic Formations]. Vestnik Rossiyskogo ekonomicheskogo universiteta imeni G. V. Plekhanova [Vestnik of the Plekhanov Russian University of Economics], 2018, No. 4 (100), pp. 3–18. (In Russ.).
7. Maslennikov V. V., Lyandau Yu. V., Kalinina I. A. Formirovanie sistemy tsifrovogo upravleniya organizatsiey [Developing System of Organization Digital Managing]. Vestnik Rossiyskogo ekonomicheskogo universiteta imeni G. V. Plekhanova [Vestnik of the Plekhanov Russian University of Economics], 2019, No. 6, pp. 116–123. (In Russ.).
8. Piskunov A. I. Vyzovy, ugrozy i ozhidaniya tsifrovizatsii dlya promyshlennykh predpriyatiy [Challenges, Threats and Expectations of Digitalization for Industrial Enterprises]. Organizator proizvodstva [Production Organizer], 2019, Vol. 27, No. 2, pp. 7–15. (In Russ.).
9. Finansy avtotransportnoy i dorozhnoy otrasley v usloviyakh tsifrovizatsii ekonomiki, monografiya [Finance of Motor-Vehicle and Road Industry in Conditions of Economy Digitalization, monograph], edited by I. V. Politkovskaya, T. A. Shpilkina, M. A. Zhidkova. Moscow, Rusayns, 2020. (In Russ.).
10. Tsifrovaya ekonomika: 2021, kratkiy statisticheskiy sbornik [Digital Economy: 2021: Brief Statistics], G. I. Abdrakhmanova, K. O. Vishnevskiy, L. M. Gokhberg at al; The National Research University ‘Higher School of Economics’. Moscow, NIU VShE, 2021. (In Russ.).
11. Agafonov F., Genin A., Kalinina O., Brel O., Zhironkina O. Technological Convergence and Innovative Development of Natural Resource Economy. E3S Web of Conferences. EDP Sciences, 2017.
Review
For citations:
Kalenov O.E. Digital Opportunities and Threats of Organization in New Economy. Vestnik of the Plekhanov Russian University of Economics. 2021;(3):66-75. (In Russ.) https://doi.org/10.21686/2413-2829-2021-3-66-75