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SEMIOLOG R. BARTHES AND SOCIAL MYTH: TODAY’S READING

https://doi.org/10.21686/2413-2829-2017-5-190-197

Abstract

The article deals with today’s reading of creative works by the prominent French semiologist R. Barthes. It reveals key aspects of the researcher’s contribution to the development of philosophy and methodology of studying modern myth. The author discusses powerful forces and substantional nature of language as a symbol system, which acts actively in social media as special connotative senses. They form a concealed language space of modern myth creation, which is not realized by society and individuals. By the early 21st century social myth creation had enlarged its functional field in the world and became an important ideological means of attaining political, national and other objectives in the social media. R. Barthes’s concept of mythology is gaining special topicality today, which complements an intricate and tricky model of modern social myth.

About the Author

Irina F. Ponizovkina
Plekhanov Russian University of Economics.
Russian Federation

PhD, Assistant Professor of the Department for History and Philosophy. 

 36 Stremyanny Lane, Moscow, 117997.



References

1. Barthes R. Izbrannye raboty: Semiotika. Poetika [Selected works: Semiotics. Poetics], translated from France. Moscow, Progress, 1989. (In Russ.).

2. Bakhtin M. M. Voprosy literatury i estetiki [Issues of Literature and Esthetics]. Moscow, Khudozhestvennaya literatura, 1975. (In Russ.).

3. Bekhterev V. M. Vnushenie i ego rol' v obshchestvennoy zhizni [Hypnosis and its Role in Public Life]. Saint Petersburg, 1908. (In Russ.).

4. Dokins R. Egoistichnyy gen [Egoistic Gene]. Moscow, Mir, 1993. (In Russ.).

5. Malakhova E. V. Molodezhnaya subkul'tura i sotsial'naya mifologiya [Youth Sub-Culture and Social Mythology]. Izvestiya MGTU «MAMI», 2014, No. 4 (22), pp. 116–121. (In Russ.).

6. Ponizovkina I. F. Illyuzornoe soznanie i obshchestvo, monografiya [Illusive Consciousness and Society, monograph]. Moscow, MIRBIS, 2012. (In Russ.).

7. Rubtsov N. N. Simvol v iskusstve i zhizni: filosofskie razmyshleniya [Symbol in Art and Life: Philosophic Reflections]. Moscow, Nauka, 1991. (In Russ.).


Review

For citations:


Ponizovkina I.F. SEMIOLOG R. BARTHES AND SOCIAL MYTH: TODAY’S READING. Vestnik of the Plekhanov Russian University of Economics. 2017;(5):190-197. (In Russ.) https://doi.org/10.21686/2413-2829-2017-5-190-197

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ISSN 2413-2829 (Print)
ISSN 2587-9251 (Online)