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Innovations in Training Specialists for Creative Industries in the Higher Education System

https://doi.org/10.21686/2413-2829-2025-5-61-67

Abstract

The article examines the relevance, role and importance, as well as the content of innovations in the process of training specialists for creative industries in the higher education system, including: the improvement of online learning in the areas of training based on digital technologies (for example, the analysis of digital business twins, the development of gamified learning methods in a digital environment, immersion in virtual reality of business practice), the development of educational technologies based on the intensive use of neural networks and artificial intelligence (primarily generative), new methods of interaction with employers in the field of career guidance, internships, and the organization of practice places based on innovative platform solutions, as well as the use of digital tools for collecting and processing big data in the learning process. Proposals have been formulated for effective innovation management in the process of training specialists in Russian higher education: development of new or modified disciplines, for example, such as "Generative artificial Intelligence", "Neural Networks", "Development and implementation of neural interfaces", "Additive technologies for creating multidimensional objects", "Metaverses", etc., intensification of training qualification or retraining of the teaching staff of departments and faculties in the higher education system on the basis of various trainings and additional professional programs, close attention to increasing the degree of interaction with employers and business partners and other stakeholders, etc. Taken together, all of this will significantly modernize educational technologies in higher education and ensure that university graduates are highly competitive in the creative industries.

About the Author

S. V. Panasenko
Plekhanov Russian University of Economics
Russian Federation

Svetlana V. Panasenko, Doctor of Economics, Assistant Professor, Professor of the Department for Advertising, Public Relations and Design 

36 Stremyanny Lane, Moscow, 109992



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For citations:


Panasenko S.V. Innovations in Training Specialists for Creative Industries in the Higher Education System. Vestnik of the Plekhanov Russian University of Economics. 2025;(6):61-67. (In Russ.) https://doi.org/10.21686/2413-2829-2025-5-61-67

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ISSN 2413-2829 (Print)
ISSN 2587-9251 (Online)