Identifying cultural codes of students in order to develop advert messages

S. A. Afonsky

Vestnik of the Plekhanov Russian University of Economics

ISSN 2413-2829 (Print)
ISSN 2587-9251 (Online)

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Afonsky S.A. Identifying cultural codes of students in order to develop advert messages. Vestnik of the Plekhanov Russian University of Economics. 2019;(2):142-152. (In Russ.) https://doi.org/10.21686/2413-2829-2019-2-142-152

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ISSN 2413-2829 (Print)
ISSN 2587-9251 (Online)

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About the Author

S. A. Afonsky
Plekhanov Russian University ofEconomics.
Russian Federation

Sergey A. Afonsky - OHGSI Board Member of the Moscow Union of Artists, Board Member of the Moscow Branch of VTOO ’The Union of Painters of Russia’, Assistant Professor of the Department for Advertising, Public Relations and Design.

36 Stremyanny Lane, Moscow, 117997.

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